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Archive for July, 2009
JD Power has released the results of their 2009 APEAL survey. The APEAL is a measure of “how gratifying a new vehicle is to own and drive…”
This year, Cadillac came in second in the Entry Luxury category with the CTS.
While this is the only explicitly spelled out model in the entire survey, Cadillac pulled off something interesting…
They came in third as a brand behind only Porsche and Jaguar. That’s right, Cadillac is more ‘APEAL’-ing than Audi, BMW, Mercedes, and Lexus.
Way to go Cadillac! Just imagine how they’ll do once the new uber-Cadillac sedan, the CTS coupe, the sub-CTS sedan, and the Converj all make it to market.
Categories: News, CTS, Rumored Models, Awards
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During today’s web chat with GM’s head of global design, Ed Welburn, a question was asked about his favorite 3 designs of all time. The answer?
”’63 Corvette Stingray split window coupe, Lambo Countach, and honestly, the next generation full-size Cadillac that we’re working on now”
That’s a good sign for what GM has on the way to replace the STS/DTS.
Let’s hope they spend the money to make a true 7-Series/S-Class beater.
Categories: News, Commentary, Rumored Models
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In a chat session on the GM Fastlane blog, Bob Lutz fielded some questions about the future direction of the ‘new’ GM.
Of interest to Cadillac fans are:
Confirmation the upcoming CTS coupe will get the V treatment.
A CTS-V sportwagon is not likely, but would be easy to do.
Cadillac will stay focused on competing with the German luxury brands leaving Buick to compete with Lexus (this suggests that reports of front-drive Cadillacs may be overstated)
The Converj was mentioned as one potential application of the Voltech powertrain in other products…so this could be a very likely product.
Categories: News, Commentary, CTS, V-Series
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