Economic collapse takes a bite out of Cadillac's European strategy
Due to the economic downturn, Cadillac is seeing a major setback in its efforts to sell product in Europe. As you may know, Cadillacs along with Hummers and Corvettes were distributed in Europe by Kroymans Import Europe - which has just recently gone under. This leaves Cadillac with little presence in Europe as they are now down to the GM-owned stores in Britian, Russia, and Switzerland. Additionally, the reduced sales (already a fairly low number) has made GM re-think offering the 2.9l diesel in the CTS and STS - immediately limiting their future appeal in a region of the world where easily half of all cars are diesels. Let's hope this is a temporary setback and that GM and Cadillac come out of this soon so they can resume their push into international markets.